Repfabric Joins Fishbowl Inventory, Expanding AI-Driven Tools for Manufacturers’ Reps, Manufacturers, and Distributors
FOR IMMEDIATE RELEASE
Tampa, Florida — July 29, 2026
Repfabric, the AI-enabled CRM and commission-tracking platform built for manufacturers’ representatives, manufacturers, and distributors, today confirmed its acquisition by Fishbowl Inventory, the AI-powered inventory and manufacturing platform trusted by small and midsize businesses for more than 2 decades.
For manufacturers’ reps juggling multiple lines, commission structures, and manufacturer portals, the daily grind of chasing down data across disconnected systems is nothing new. Repfabric was built specifically to solve that problem: AI Activity Journals capture rep activity automatically, commission tracking follows every line and territory without manual reconciliation, and integrations pull sales data directly from the manufacturers that reps represent. That mission does not change under Fishbowl. It gets more resources behind it.
“Reps have always been the heart of what we built,” said John Mitchell, President and Founder, Repfabric. “This acquisition gives us the resources to keep building the tools reps actually use every day, while deepening the connection we already have into inventory and fulfillment for the manufacturers and distributors on the other end of those relationships. That is a stronger position for everyone in the channel, not a shift away from reps.”
Repfabric’s platform already eliminates the redundant data entry that comes from working across multiple manufacturer systems, automatically processing customer emails, quote requests, and orders, and importing commission data directly from the lines a rep carries. Joining Fishbowl adds a connected path into inventory, warehousing, purchasing, and order fulfillment, giving reps and their manufacturer and distributor partners a clearer view of the same deal from first contact through delivery.
“Reps live at the center of the sales relationship, and they need a CRM that understands that job, not a generic tool retrofitted for it,” said Scott Stockham, Chief Revenue Officer, Repfabric. “Pair that with Fishbowl’s inventory strength, and reps who stock their own warehouse finally get a system built for that side of the business too.”
Repfabric customers already have access to a Fishbowl integration today, and that connection will only get stronger as the two teams work together. They keep the rep-specific tools they rely on, with a deepening path to Fishbowl’s inventory and manufacturing capabilities for those who need them.
ABOUT REPFABRIC
Repfabric is an AI-driven CRM, commission tracking, and analytics platform that accelerates sales growth for multi-line sellers, including manufacturers’ representatives, manufacturers, and distributors. Repfabric processes and tracks customer emails, quote requests, and orders, imports sales and commission data from the manufacturers that reps represent, and gives reps, manufacturers, and distributors real-time visibility into performance across lines, territories, and customers.
ABOUT FISHBOWL INVENTORY
Fishbowl is the leading provider of AI-powered inventory and manufacturing management software for small and midsize businesses, built on more than 2 decades of experience serving manufacturers and distributors through every stage of growth. Fishbowl integrates with QuickBooks and Xero, extending the accounting platforms small businesses already rely on into complete inventory, manufacturing, and order management.
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